Fortune Favors The Bold
Teamwork.com is a globally recognised brand in the project management field, trusted by thousands of clients including with PayPal, ebay, Disney and Forbes. A wholly Irish company headquartered in Cork Teamwork is a young team of developers with huge drive and pride in their achievements, and a purposeful vision their new office branding.
With ambitious ideas, we needed to clarify the Teamwork brand’s emotional core and communicate the spirit of the brand for visitors to the offices, for the team of talented developers, and help attract future staff. We took a comprehensive approach and fully immersed ourselves into the company to uncover the heartbeat of the brand before any creative work was developed.
The company founders’ personalities, energy and interests shaped the overall office branding approach – their love of gaming, coding Superman informed the graphics and messaging of a number of areas over the three floors of office space.
Our brief was simply “you can’t go mad enough for us”…
Strong typographical approach to glazing screens – a cool approach instead of the standard health and safety lines
Colour films were used on glazing returns on developer pods lining each side of the floor
The simple but effective black film on the video creation office pod with playful ‘shhhhh’ lettering
At the end of the corridor manifestation colour film with black outline vinyl for the ‘Lost Vikings’ meeting room – a nod towards the gaming background and interests of the company founders.
Below: impactful colour films of developer office pods with frosted patterning on the office fronts and glass doors. Each floor had different colour pallet and pattern.
Adding impact to static walls – shaped by the company founders’ personalities, energy and interests
Colourful and creative huddle spaces – this one themed on another favoured game of the team of developers
Coding and Star Trek themed wall graphics for breakout spaces
Interior Architects: Henry J Lyons
Office Branding: Copper Reed Studio